A recent article in the New York Times describes a new trend toward “traceability” in the food business. What does it mean? The basic idea is that you can learn exactly where your food comes from – and even contact the farmers who produced it. From flour, to chocolate, to bananas, some large companies are making it easier to trace the origins of organic foods, simply by logging onto a website and using a special code. For example, take a look at the Find the Farmer website offered by Stone-Buhr flour.

It’s exactly the idea of “traceability” that makes us at Greensbury so glad to be partnering with sustainable family farms. We’re proud of the origins of our organic meats. And we’ll continue to feature close-up looks at farms and farmers in our blog, such as yesterday’s profile of Natural Acres.

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